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New company alerts by SIC code and postcode area

If you already know the types of businesses you want to work with and roughly where they’re based, this is the simplest way to keep a daily watch without trawling Companies House yourself.

LaunchRegister sends a daily email alert and CSV of newly incorporated UK limited companies, filtered by:

It’s designed for accountancy practices that want a repeatable outreach workflow with low noise and predictable delivery.

Join the waitlist pilot. We'll setup your filters and start your daily feed when we launch.

Who this is for

This page is for you if you’re a UK accountancy practice and you:

  • have a clear view of which sectors you want more of or which you want to avoid
  • focus on specific geographies (local catchment areas, regions, or remote-but-targeted areas)
  • prefer email + CSV delivery you can hand to a team member and action consistently
  • want to reduce time spent on manual searching and minimise interesting but irrelevant companies

If you’re still at the stage of “send me everything and I’ll see what sticks”, you’ll probably get more value from new company alerts for accountants.

This page is specifically about tightening your lead list by SIC code or postcode area.

The filters you can use

SIC codes (industry)

Companies House allows new companies to select one or more SIC 2007 codes at incorporation (often up to four). LaunchRegister can be configured to include:

  • a focused list of SIC codes that represent your target industries
  • a broader list (if you prefer higher volume and review manually)

Postcode areas (location)

Whilst a company’s registered office postcode isn’t always where the work happens, it’s still a useful and reliable starting point for outreach.

LaunchRegister can filter by postcode area (the first one or two letters of a UK postcode), for example:

  • M (Manchester) BS (Bristol), SW / SE / E (London areas)
  • B (Birmingham)
  • BS (Bristol)
  • SW / SE / E (London areas)

This is usually a better first pass location filter than trying to force tight radius logic from Companies House data. It’s simple and consistent.

If you want the full workflow (including where Companies House data fits and how firms typically use it), see >how UK accountants find newly incorporated companies.

Choosing SIC codes and what to exclude

SIC filtering is where most of the quality comes from and also where most of the noise can creep in. They can be missing, overly broad or changed later. Filtering helps but it won't remove all the edge cases.

A sensible way to choose your SIC codes

  • Start from your best existing clients. List the industries you’d happily take more of.
  • Pick a small initial set. You can expand once you’re confident the feed is relevant.
  • Expect multiple SICs. Some companies select broad or mixed codes; don’t assume perfect classification.
  • Keep it reviewable. A targeted feed that your team can work through daily beats a huge list nobody touches.

What to consider excluding

Rather than guessing a perfect list, it’s safer to think in categories that tend to generate irrelevant results for many accountancy firms:

  • Generic catch-all classifications that can cover a wide range of businesses (often low signal)
  • Holding-company style incorporations that exist for structuring rather than trading
  • Company formations that look administrative (created for ownership, property SPVs, internal group changes)

You’d typically start with your preferred inclusions and then tighten the list after you’ve seen a week or two of real results.

How the daily feed works

LaunchRegister is intentionally simple: no dashboard, no logins to check, no extra tools to learn.

Each working day, you receive:

  • an email with your latest results summary
  • a CSV download link containing the full list for that day

You can:

  • forward it to the team member responsible for new-business outreach
  • import it into your CRM/spreadsheet
  • use it as a consistent daily task

Delivery is on a predictable schedule so it becomes a habit, not a sporadic activity.

Example fields you receive in CSV

  • company name
  • company number
  • incorporation date
  • registered office address
  • SIC code(s) / nature of business

This is designed to be enough to:

  • do a quick relevance check
  • allocate items to team members
  • start compliant outreach and record actions

No enrichment, no appended personal data, and no lead scoring.

For crucial tips on how to generate leads from companies house data, read new company leads for accountants.

Common pitfalls and how to handle them

Too much noise

Cause: Simple by design and ready to slot into your existing ways of working.

Fix: Start narrower than you think, then expand once you’re confident the feed is actionable.

Duplicates

Cause: Companies can match multiple SIC codes, and your filters might overlap.

Fix: As part of matching companies against your filter preferences, LaunchRegister will attempt to dedupe results as much as possible. If any slip through, the CSV is also structured so you can dedupe by company number.

Dormant or holding companies

Cause: Some incorporations are created for structuring, property SPVs, or future use. These can look like real leads at first glance.

Fix: Use exclusions where appropriate, and accept that a small amount of manual judgement is normal with public incorporation data.

Registered office isn’t the trading address

Cause: Accountants, formation agents, and registered office services can be used.

Fix: Treat postcode filtering as a practical first filter, not a guarantee. Many firms still get strong results using postcode area targeting, especially when combined with SIC.

If you want SIC + postcode area alerts, the simplest next step is the pilot.

Join the waitlist to access the pilot.